Brands leverage World Cup for visibility, patronage

VARIOUS Nigerian brands are locked in fierce supremacy battle for more market share and visibility leveraging on the opportunity provided by the 2018 FIFA World Cup holding in Russia from tomorrow to July 15th. This is reflected in the creative marketing campaigns and product rebranding by producers, Stadium tours and branding, aimed at extending reach ahead of the competition.

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Published By: Nigeria Lifestyle - Wednesday, 13 June